Digital Marketing Stukent Quiz Ch 1 Questions and Correct
Detailed Answers (Verified Answers)
In order for 2 computers to communicate via the internet, they must first locate one
another. How do computers locate one another on the internet?
Ans: IP address
What does a cookie do?
Ans: Identifies the requesting computer to a server.
(helps the site gather information about the visitors, can better tailor their site
experience or use their data)
Which programming langauge is a static, client side language?
Ans: HTML
direct traffic is defined as visitors who:
Ans: type the URL directly into their browser's address bar
both paid search traffic and paid referral traffic are the result of
Ans: online advertisements
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