MNM2615 ASSESSMENT 1 2025 SEMESTER 1 1. Introduction 2 2. Question 1: Company background 2 3. Question 2: Demography and Its Impact 3 a. Explanation of Demography 3 b. Demographic Analysis of the SME/SMME 3 4. Question 3: African Consumer Culture and Its

The BMZ Academy @ 061 262




THE BMZ ACADEMY




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BMZ ACADEMY 061 262 1185/068 053 8213

, The BMZ Academy @ 061 262


Table of Contents
1. Introduction ......................................................................................................... 3


2. Question 1: Company background ...................................................................... 3


3. Question 2: Demography and Its Impact ............................................................. 4


a. Explanation of Demography ............................................................................ 4


b. Demographic Analysis of the SME/SMME ...................................................... 4


4. Question 3: African Consumer Culture and Its Influence .................................... 7


a. Factors Affecting African Consumer Culture ................................................... 7


b. Impact on the SME/SMME .............................................................................. 8


5. Conclusion ........................................................................................................ 10


6. References ........................................................................................................ 10




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