1. Exploring the World of Business and Economics.
2. Being Ethical and Socially Responsible.
3. Exploring Global Business.
Part II: BUSINESS OWNERSHIP AND ENTREPRENEURSHIP.
4. Choosing a Form of Business Ownership.
5. Small Business, Entrepreneurship, and Franchises.
Part III: MANAGEMENT AND ORGANIZATION.
6. Understanding the Management Process.
7. Creating a Flexible Organization.
8. Producing Quality Goods and Services.
,Part IV: HUMAN RESOURCES.
9. Attracting and Retaining the Best Employees.
10. Motivating and Satisfying Employees and Teams.
Part V: MARKETING.
11. Building Customer Relationships Through Effective Marketing.
12. Creating and Pricing Products That Satisfy Customers.
13. Distributing and Promoting Products.
Part VI: INFORMATION FOR BUSINESS STRATEGY AND DECISION MAKING.
14. Understanding Social Media and e-Business.
15. Using Management Information Systems and Accounting Information.
16. Mastering Financial Management.
, 1. In your own words, describe what you have to offer to a potential employee of a company that you desire to work
for.
ANSWER: Answers will vary. Potential student responses may include communication, technical,
or computer skills. They may provide specific skills such as accounting or auditing
experience or education, expertise with Microsoft Office including Excel and/or
Access, or expertise in social media and social networking. Students may mention
internship experience or quality experience while completing their degree.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: pp. 4-6
LEARNING OBJECTIVES: FOBU.PRID.15.1-1
NATIONAL STANDARDS: United States - BUSPROG: Analytic
TOPICS: Your Future in the Changing World of Business
KEYWORDS: Bloom's: Comprehension
2. How can online networking improve your chances of success in the business world?
ANSWER: Answers will vary. It may be best to make the most of online networking by
identifying and joining sites where you can connect with prospective employers,
current and former classmates, and others who may help you spread the word of a
job search. Online networking can also advance your career by being a part of sites
such as Facebook, Twitter, and LinkedIn, among others.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: p. 5
LEARNING OBJECTIVES: FOBU.PRID.15.1-1
NATIONAL STANDARDS: United States - BUSPROG: Analytic
TOPICS: Your Future in the Changing World of Business
KEYWORDS: Bloom's: Comprehension