collecting, analyzing and evaluating data
quantitative data - correct answer ✔✔numerical data
qualitative data - correct answer ✔✔descriptive data in words instead of numerically
Ethics - correct answer ✔✔when research must be carried out in in a morally acceptable way.
Representativeness - correct answer ✔✔Researchers want the group they are studying to represent a
large group
Validity - correct answer ✔✔Data is valid if it gives a true picture of social reality.
Generalisation - correct answer ✔✔The extent to which findings and conclusions from a particular
experiment can be broadly applied to the population. This is possible if the sample of people is
representative of the population.
Reliability - correct answer ✔✔data is seen as reliable if other researchers using the same methods get
the same results.
What is the Hawthorne effect? - correct answer ✔✔a study's results are affected by participant's
knowledge that they are taking part in an experience or being treated differently than usual.
quantitative data - correct answer ✔✔numerical data
qualitative data - correct answer ✔✔descriptive data in words instead of numerically
Ethics - correct answer ✔✔when research must be carried out in in a morally acceptable way.
Representativeness - correct answer ✔✔Researchers want the group they are studying to represent a
large group
Validity - correct answer ✔✔Data is valid if it gives a true picture of social reality.
Generalisation - correct answer ✔✔The extent to which findings and conclusions from a particular
experiment can be broadly applied to the population. This is possible if the sample of people is
representative of the population.
Reliability - correct answer ✔✔data is seen as reliable if other researchers using the same methods get
the same results.
What is the Hawthorne effect? - correct answer ✔✔a study's results are affected by participant's
knowledge that they are taking part in an experience or being treated differently than usual.
