Essay
*NEW*L.AB.P3 Investigate the staging of several events to determine common success factors. B.P4 Explain the chosen event idea, including reasons for choice.
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Learning aim B: Investigate the feasibility of a proposed event B1 Different types of event, and the factors affecting success • Business events: conferences, exhibitions, product launches, trade shows, shareholders’ meetings, press conferences, awards evenings, team building, seminars. •...
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