Summary Lectures and Marketing book Chapter Review Questions Ch. 1, 4, 6, 7, 8, and 10 - $4.77   Add to cart

Summary

Summary Lectures and Marketing book Chapter Review Questions Ch. 1, 4, 6, 7, 8, and 10

A summary of all the lectures given by NHTV's lecturers (Consumer Making Decision Process, Situational Analysis, Segmentation-Targeting-Positioning, Tactics and Branding, Price, Introduction etc.). Also all the chapter summary questions from the book Marketing; Real People, Real Decisions.

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