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Case uitwerking Crossmedia (2412SC124A) Basisboek crossmedia concepting, ISBN: 9789059317956

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Grade
7-8
Uploaded on
01-04-2021
Written in
2018/2019

Crossmediaplan ontwikkelt voor modellen agency

Institution
Hogeschool InHolland (InHolland)
Course
Crossmedia (2412SC124A)









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Connected book

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Indira Reynaert, Daphne Dijkerman Basisboek crossmedia concepting
  • mei 2012
  • 9789059317956
  • 2

Written for

Institution
Hogeschool InHolland (InHolland)
Study
AD Crossmediale Communicatie
Course
Crossmedia (2412SC124A)
All documents for this subject (3)

Document information

Uploaded on
April 1, 2021
Number of pages
8
Written in
2018/2019
Type
Case
Professor(s)
Mark jacobs
Grade
7-8

Subjects

  • crossmediaplan
  • crossmedia
  • archetype
  • crossovers
  • format
  • flowchart

Content preview

Crossmediaplan
AD Crossmediale Communicatie

Jaar 1




Naam: Anouk van Roosmalen
Studentnummer: 622749
Klas: AD1Z

Docent: Mark Jacobs

, Inhoudsopgave
Inhoudsopgave 2
Het bestaande format 3
Wie is de doelgroep 3
Primaire doelgroep 3
Secundaire doelgroep 3
Ijkpersoon voor themodelhouse 3
Mediagebruik 3
Archetype themodelhouse.tv 4
Themodelhouse Day (TMH Day) 4
Waarom een TMH Day? 4
Hoe maak ik het crossmediaal? 4
Crossovers 5
Website 5
Tickets en beschrijving op de website 5
Voorbeeld Instagram 6
Flowchart 7
Bronnen 8
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