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Exam (elaborations)

ISOM 351 Unit 2 CORRECT 100%

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Descriptive Analytics - ANSWERThe use of past data to understand business performance and make informed decisions Predictive Analytics - ANSWERExtracts information from data and uses it to predict future trends and identify behavioral patterns

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ISOM 351
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ISOM 351








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Written for

Institution
ISOM 351
Course
ISOM 351

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Uploaded on
January 6, 2026
Number of pages
2
Written in
2025/2026
Type
Exam (elaborations)
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Questions & answers

Subjects

  • isom 351 unit 2
  • isom 351

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ISOM 351 Unit 2 CORRECT 100%
Descriptive Analytics - ANSWERThe use of past data to understand business
performance and make informed decisions

Predictive Analytics - ANSWERExtracts information from data and uses it to predict
future trends and identify behavioral patterns

Prescriptive Analytics - ANSWERTechniques that create models indicating the best
decision to make or course of action to take

Components of Time Series Data - ANSWERPredictable Components and Random
Noise

Predictable Components - ANSWERTrends (up or down)
Cycles, move in wave form
- Seasonality (short term)
- Cyclicality (2+ years)

Forecast Error Measures - ANSWERUnexplained variability
Forecast accuracy
Forecast quality

Overforecasting - ANSWERCost of forecast error
Excess inventory/resources
Opportunity cost

Underforecasting - ANSWERCost of forecast error
Lost Sales
Lost market share
Reputation and customer impact

Stable data effect on n - ANSWERNot much effect

Data trending up effect on n - ANSWERHigh n = stable
Leads to actual demand higher than forecast
Bias to underforcast
Forecasting - ANSWERUsed to anticipate market and competitive changes
- Business model disruption and innovation
- Consumer tastes and preferences

Increase the chance that resources are allocated correctly
- Right sized aircraft in the right city and right time to fly
- Enough consultants for client demand

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