Tilburg University (UVT) • Marketing

Door het nieuwe boek waren er helaas geen passende samenvattingen meer op Stuvia. Hierdoor zelf een samenvatting geschreven waar jullie hopelijk ook iets aan hebben!

A clear and complete summary of the course Pricing and Revenue Analytics for the MScs Marketing Management/Analytics at Tilburg University. Please note that there's much overlap between the papers and the lectures, so sometimes I have combined the lecture notes with the papers or vice versa. If you have questions, feel free to contact me!

This summary covers the course: Marketing Channel Management (-M-6) summary, at Tilburg University. In the summary the webclips, tutorials, and last Q&A session.

Summary of Marketing Channel Management for Lectures and for Weblectures.

Providing an in-depth, complete and well written understanding of everything that has been discussed during the weblectures for Marketing Channel Management - personal notes.

Web Lecture Notes for Intro. to Research in Marketing

Study notes for Introduction to Research in Marketing

This file provides you with additional explanations for the most important concepts of the Strategic Marketing Management and it gives you an useful insight in order to better prepare for the exam.

This file contains our integrated marketing communication plan team project that we had to do as an assignment for the Marketing Communication course. It gives you an example of how the project should look like, but also it helps you with the structure, out of the box ideas and way of thinking for your own project.

This document provides you with an example of Markstrat Report that you need to do in order to summarize your activity within this game. It includes in depth analysis of the market, company and strategic decisions and recommendations.