Lecture notes
BUS 130 – Introduction to Marketing (San José State University) | Draft 1 Cheat Sheet | Verified Concepts and Key Terms | 2025–2026 Edition
Rating
Sold
-
Pages
3
Uploaded on
07-10-2025
Written in
2025/2026
This cheat sheet for BUS 130 – Introduction to Marketing at San José State University offers a concise overview of foundational marketing concepts. It covers the 4 Ps (Product, Price, Place, Promotion), market segmentation, consumer behavior, branding strategies, and the marketing mix. Designed for quick reference, this guide supports students preparing for exams, assignments, or presentations. With verified definitions and strategic examples, it simplifies complex theories into actionable insights. Ideal for business majors and marketing enthusiasts seeking clarity and confidence in core marketing principles.
Show more
Read less
Institution
BUS 130
Module
BUS 130
Whoops! We can’t load your doc right now. Try again or contact support.
Written for
- Institution
- BUS 130
- Module
- BUS 130
Document information
- Uploaded on
- October 7, 2025
- Number of pages
- 3
- Written in
- 2025/2026
- Type
- Lecture notes
- Professor(s)
- San jose
- Contains
- All classes
Subjects
-
marketing mix
-
consumer behavior
-
market segmentation
-
branding strategy
-
4 ps of marketing
£7.71
Get access to the full document:
100% satisfaction guarantee
Immediately available after payment
Both online and in PDF
No strings attached
Get to know the seller
Made4StudentSolutions
