International Business, 3rd Edition
by Michael Geringer and Jeanne McNett.
all Chapter 1 – 15 fully covered
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,TABLE OF CONTENTS
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module 1 The Challenging Context of International Business
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module 2 International Trade and Investment
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module 3 Sociocultural Forces
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module 4 Sustainability and Natural Resources
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module 5 Political Forces That Affect Global Trade
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module 6 Intellectual Property Rights and Other Legal Forces
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module 7 Economic and Socioeconomic Forces
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module 8 The International Monetary System and Financial Forces
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module 9 International Competitive Strategy
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module 10 Organizational Design and Control
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module 11 Global Leadership Issues and Practices
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module 12 International Markets: Assessment and Entry Modes
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module 13 Marketing Internationally
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module 14 Managing Human Resources in an International Context
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module 15 International Accounting and Financial Management
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, Chapter 1 v
Answers are at the end of Each Chapter
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1) Discuss the three environments in which an international company operates.
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2) Identify and give an example of each of the five major kinds of drivers that
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are leading international firms to the globalization of their operations.
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3) Discuss the arguments supporting and opposing globalization of trade and inv
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estment. Do you think globalization is, overall, a positive development or a negative
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one for the world? Explain.
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