Pearson Edexcel GCE AS Level In Business (8BS0) Paper 01 Marketing and People Mark
Scheme (Results) Summer 2024
Mark Scheme (Results)
Summer 2024
Pearson Edexcel GCE AS LevelIn
Business (8BS0)
Paper 01 Marketing and People
,Edexcel and BTEC Qualifications
Edexcel and BTEC qualifications are awarded by Pearson, the UK’s largest awarding body. We provide a
wide range of qualifications including academic, vocational, occupational and specific programmes for
employers. For further information visit our qualifications websites at www.edexcel.com or
www.btec.co.uk. Alternatively, you can get in touch with us using the details on our contact us page at
www.edexcel.com/contactus.
Pearson: helping people progress, everywhere
Pearson aspires to be the world’s leading learning company. Our aim is to help everyone progress in their lives
through education. We believe in every kind of learning, for all kinds of people, wherever they are in the
world. We’ve been involved in education for over 150 years, and by working across 70 countries, in 100
languages, we have built an international reputation for our commitment to high standards and raising
achievement through innovation in education. Find out more about how we can help you and your students
at: www.pearson.com/uk
Summer 2024
Question Paper Log Number P75849APublications Code
8BS0_01_2406_MS
All the material in this publication is copyright
© Pearson Education Ltd 2024
, General Marking Guidance
All candidates must receive the same treatment. Examiners must mark the first
candidate in exactly the same way as they mark the last.
Mark schemes should be applied positively. Candidates must be rewarded for
what they have shown they can do rather than penalised for omissions.
Examiners should mark according to the mark scheme not according to their
perception of where the grade boundaries maylie.
There is no ceiling on achievement. All marks on the mark scheme should be
used appropriately.
All the marks on the mark scheme are designed to be awarded. Examiners
should always award full marks if deserved, i.e. if the answer matches the mark
scheme. Examiners should also be prepared to award zero marks if the
candidate’s response is notworthy of credit according to the mark scheme.
Where some judgement is required, mark schemes will provide the principles by
which marks will be awarded and exemplification may be limited.
When examiners are in doubt regarding the application of the mark scheme to a
candidate’s response, the team leader must be consulted.
Crossed out work should be marked UNLESS the candidate has replaced it with
an alternative response.
Scheme (Results) Summer 2024
Mark Scheme (Results)
Summer 2024
Pearson Edexcel GCE AS LevelIn
Business (8BS0)
Paper 01 Marketing and People
,Edexcel and BTEC Qualifications
Edexcel and BTEC qualifications are awarded by Pearson, the UK’s largest awarding body. We provide a
wide range of qualifications including academic, vocational, occupational and specific programmes for
employers. For further information visit our qualifications websites at www.edexcel.com or
www.btec.co.uk. Alternatively, you can get in touch with us using the details on our contact us page at
www.edexcel.com/contactus.
Pearson: helping people progress, everywhere
Pearson aspires to be the world’s leading learning company. Our aim is to help everyone progress in their lives
through education. We believe in every kind of learning, for all kinds of people, wherever they are in the
world. We’ve been involved in education for over 150 years, and by working across 70 countries, in 100
languages, we have built an international reputation for our commitment to high standards and raising
achievement through innovation in education. Find out more about how we can help you and your students
at: www.pearson.com/uk
Summer 2024
Question Paper Log Number P75849APublications Code
8BS0_01_2406_MS
All the material in this publication is copyright
© Pearson Education Ltd 2024
, General Marking Guidance
All candidates must receive the same treatment. Examiners must mark the first
candidate in exactly the same way as they mark the last.
Mark schemes should be applied positively. Candidates must be rewarded for
what they have shown they can do rather than penalised for omissions.
Examiners should mark according to the mark scheme not according to their
perception of where the grade boundaries maylie.
There is no ceiling on achievement. All marks on the mark scheme should be
used appropriately.
All the marks on the mark scheme are designed to be awarded. Examiners
should always award full marks if deserved, i.e. if the answer matches the mark
scheme. Examiners should also be prepared to award zero marks if the
candidate’s response is notworthy of credit according to the mark scheme.
Where some judgement is required, mark schemes will provide the principles by
which marks will be awarded and exemplification may be limited.
When examiners are in doubt regarding the application of the mark scheme to a
candidate’s response, the team leader must be consulted.
Crossed out work should be marked UNLESS the candidate has replaced it with
an alternative response.
