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Marketing notes (3rd edition)

Michael R. Solomon, Elnora Stuart - ISBN: 9780130351340

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View all 1 revision notes of Marketing, written by Michael R. Solomon, Elnora Stuart. All Marketing notes, summaries, flashcards and study guides are written by fellow students or tutors. Get yourself a Marketing summary or other study material that matches your study style perfectly, and studying will be a breeze.

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BS2101 - Principles of Marketing - FULL NOTES
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LECTURE 1: Introduction to Marketing and Global Marketing LETURE 2: Strategic Market Planning and Market Research LECTURE 3: Marketing Strategy – Segmentation, Targeting and Positioning LECTURE 4 & 5: Understand Consumers and Business Markets LECTURE 6: Product Management LECTURE 7: Product Management 2: Branding & Packaging

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Newest Marketing summaries

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BS2101 - Principles of Marketing - FULL NOTES
(1)
£30.49
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LECTURE 1: Introduction to Marketing and Global Marketing LETURE 2: Strategic Market Planning and Market Research LECTURE 3: Marketing Strategy – Segmentation, Targeting and Positioning LECTURE 4 & 5: Understand Consumers and Business Markets LECTURE 6: Product Management LECTURE 7: Product Management 2: Branding & Packaging

i See more info x
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  •  • 60 pages • 
  • by topnotesbylivia • 
  • uploaded  29-10-2019
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