13th Edition
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TEST BANK
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Kitty Locker
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Comprehensive Test Bank for Instructors
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and Students
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© Kitty Locker. All rights reserved. Reproduction or distribution without permission is
prohibited.
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©MedConnoisseur
, TABLE OF CONTENTS
Test Bank – Business Communication, 13th Edition (ISBN 9781264067510)
Kitty Locker & Donna Kienzler
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Part One: The Building Blocks of Effective Messages
Chapter 1. Succeeding in Business Communication
Chapter 2. Using Goodwill for Effective Communication
Part Two: The Communication Process
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Chapter 3. Researching and Evaluating Source Material
Chapter 4. Planning, Composing, and Revising
Chapter 5. Communicating across Cultures
Chapter 6. Working and Writing in Teams
Part Three: Design of Communication
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Chapter 7. Designing Documents
Chapter 8. Creating Effective Visuals
Part Four: Basic Business Messages
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Chapter 9. Crafting Informative and Positive Messages
Chapter 10. Crafting Negative Messages
Chapter 11. Crafting Persuasive Messages
Part Five: Common Genres
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Chapter 12. Developing Proposals
Chapter 13. Writing Reports
Chapter 14. Making Oral Presentations
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Part Six: The Job Hunt
Chapter 15. Developing Job Application Materials
Chapter 16. Interviewing, Writing Follow-Up Messages, and Succeeding in the Job
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©MedConnoisseur
, Chapter 1: Succeeding in Bussiness Communication
Student name:__________
1) The writing skills used most often by all types of workers include email and presentations
with visuals, such as PowerPoint.
⊚ true
⊚ false
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2) Writing skills have decreased in importance in today’s business environment as most matters
can be handled successfully with automated form letters.
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⊚ true
⊚ false
3) The costs of poor communication include lost goodwill.
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⊚ true
⊚ false
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4) A document’s poor organization or writing style can make it difficult for the reader to
understand the message.
⊚ true
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⊚ false
5) The best way to keep an audience involved in a presentation is to make them guess what the
presenter wants to convey.
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⊚ true
⊚ false
6) Josh answers a customer phone call which involves a billing complaint. He then follows up
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by sending the customer a claims adjustment. This is an example of internal communication.
⊚ true
⊚ false
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, 7) An annual report prepared for stockholders may have more than one communication purpose.
⊚ true
⊚ false
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8) Larissa, a director of human resources, is writing an email to employees informing them
about changes to the company benefits package. She will best engage her audience by
emphasizing how the changes will improve the company’s profitability.
⊚ true
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⊚ false
9) Which form is an example of verbal communication?
A) logos
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B) gestures
C) eye contact
D) pictures
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E) tweets
10) Duncan, a web developer, recently gave a presentation on online discourse and its ethical
implications. The presentation was a huge success, mainly because Duncan maintained the
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audience’s attention through interesting nonverbal communication. What is a form of
nonverbal communication that Duncan might have used in his presentation?
A) anecdotes
B) narrations
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C) quotations
D) graphics
E) jokes
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