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by Jeffrey M. Perloff, Chapters 1 - 20
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,Table of contents
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1. Introduction
2. Supply and Demand
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3. Applying the Supply-and-Demand Model
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4. Consumer Choice bn
5. Applying Consumer Theory
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6. Firms and Production
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7. Costs
8. Competitive Firms and Markets bn bn bn
9. Applying the Competitive Model
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10. General Equilibrium and Economic Welfarebn bn bn bn
11. Monopoly
12. Pricing and Advertising bn bn
13. Oligopoly and Monopolistic Competition bn bn bn
14. Game Theory bn
15. Factor Markets bn
16. Interest Rates, Investments, and Capital Markets
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17. Uncertainty
18. Externalities, Open-Access, and Public Goods bn bn bn bn
19. Asymmetric Information bn
20. Contracts and Moral Hazards bn bn bn
,Chapter 1 bn Introduction
1.1 Microeconomics: The Allocation of Scarce Resources bn bn bn bn bn
1) Microeconomics studies the allocation of bn bn bn bn
A) decision makers. bn
B) scarce resources. bn
C) models.
D) unlimited
resources.ANSWER: B
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b
Section: The Allocation of Scarce
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2) Microeconomics is often called bn bn bn
A) price theory. bn
B) decision science. bn
C) scarcity.
D) resource
theory.ANSWER:
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A
Section: The Allocation of Scarce
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3) Most microeconomic models assume that decision makers wish to
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A) make themselves as well off as possible.
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B) act selfishly.
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C) make others as well off as possible.
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D) None of the bn bn
above.ANSWER:
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Section: The Allocation of Scarce
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ResourcesQuestion Status:
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4) Society faces trade- ‑offs because of
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A) government regulations. bn
B) profit motive. bn
C) faceless bureaucrats. bn
, D) scarcity.
ANSWER: D
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Section: The Allocation of Scarce
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ResourcesQuestion Status:
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b bn Old
AACSB: Analytic thinking
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