TAP TEST- CHAPTER 1 OVERVIEW OF
THE TRAVEL AND TOURISM INDUSTRY
ASTA - Correct Answers -American Society of Travel Agents
Benefit - Correct Answers -A positive result that a feature brings to a particular client
Business Travel - Correct Answers -Or Corporate Travel- includes all trips that are
purchased by businesses and made for their purpose
Commission - Correct Answers -a fee or percentage of a sale
Shoulder Season - Correct Answers -The period between high and low seasons
Supplier - Correct Answers -A company that owns and provides the goods and services
(including transportation, food, shelter, entertainment, and attractions) sold to travelers
Supporting business and organizations - Correct Answers -Entities that either provide
travel related service such as maps and travel insurance or that aid or regulate the
travel industry
Target Market - Correct Answers -A market segment that a seller aims to reach
Travel Agency - Correct Answers -A business that sells travel products and services
directly to the public
Commodity - Correct Answers -Something that varies little and has the same value
everywhere
Conference System - Correct Answers -a system by which a group of suppliers controls
the sale of their product, appointing agents to sell it and establishing a standard contract
Demographic Segmentation - Correct Answers -the process of categorizing people
according to characteristics such as age, sex, or marital status
Dependables - Correct Answers -people who value familiarity and comfort who tend to
visit popular places/ and return to the same ones again and again
THE TRAVEL AND TOURISM INDUSTRY
ASTA - Correct Answers -American Society of Travel Agents
Benefit - Correct Answers -A positive result that a feature brings to a particular client
Business Travel - Correct Answers -Or Corporate Travel- includes all trips that are
purchased by businesses and made for their purpose
Commission - Correct Answers -a fee or percentage of a sale
Shoulder Season - Correct Answers -The period between high and low seasons
Supplier - Correct Answers -A company that owns and provides the goods and services
(including transportation, food, shelter, entertainment, and attractions) sold to travelers
Supporting business and organizations - Correct Answers -Entities that either provide
travel related service such as maps and travel insurance or that aid or regulate the
travel industry
Target Market - Correct Answers -A market segment that a seller aims to reach
Travel Agency - Correct Answers -A business that sells travel products and services
directly to the public
Commodity - Correct Answers -Something that varies little and has the same value
everywhere
Conference System - Correct Answers -a system by which a group of suppliers controls
the sale of their product, appointing agents to sell it and establishing a standard contract
Demographic Segmentation - Correct Answers -the process of categorizing people
according to characteristics such as age, sex, or marital status
Dependables - Correct Answers -people who value familiarity and comfort who tend to
visit popular places/ and return to the same ones again and again
