m m m m
SCHOOL OF MANAGEMENT
m m m
D I S T A N C E
m m m m m m m L E A R N I N G
m m m m m m m M B A
m m
2015/16
MAN4304M
BusinessEthicsan m m
d Sustainability
m
MODULE STUDY BOOK
m m
,StudymBook:mBusiness mEthics mandmSustainabili
ty
Copyrightm©mUniversitymofmBradfordm2011,m2012,m2013,m2014,m2015,m2016
Firstmpublishedm2011mSe
condmUKmeditionm2012mT
hirdmeditionm2013
Fourthmeditionm2014
Fifthmeditionm2015
Sixthmeditionm2016mMBA
BESUK-SB-6-
2016mMAN4304M
UniversitymofmBradfordmR
ichmondmRoadmBradford
BD7m1DP
Bradford University School of Management
m m m m
DirectormofmStudies
JonathanmMuir
ProgrammemLeader
IanmFouweather
ProgrammemAdministrators
(DistancemLearningmMBA)mEm
(DubaimandmBradfordmExec
utivemMBA)
ModulemDevelopmentmandmModulemLeader
EshanimBeddewela
BradfordmUniversitymSchool mofmManagement
EmmmLanemBradfor
dmBD9m4JLmTel:m01
274m234374
Website:mwww.bradford.ac.uk/management
ThismStudymBookmmaymnotmbemsold,mhiredmoutmormreproducedminmpartmormin
mwhole minmanymformmormbymanymmeansmwhatsoevermwithoutmthemUniversity’
smpriormconsentminmwriting.
2 BradfordmMB
A
,Contents
IntroductionmtomthemModule 7
Yourmmodulemleader 7
Overview mofmModulemandmModulemDescriptor 8
Assessmentmcriteria 10
Supportmformyourmlearning 15
Developingmgoodmacademicmpractice 20
Modulemfeedbackmfrommpreviousmstudents 20
Unitm1:mIntroductionmtomBusinessmEthics 23
Introduction 24
Objectives 25
Whatmismbusinessmethics? 25
Businessmethicsminmdifferentmorganisational mcontexts 31
Globalisation:mamkeymcontextmformbusinessmethics? 32
Sustainability:mamkeymgoalmformbusinessmethics? 35
Summary 37
Additional mlearningmresources 38
References 39
Unitm2:mFramingmBusinessmEthicsm–
mCorporatemResponsibility,mStakeholdersmand mCitizenship 41
Introduction 42
Objectives 42
Whatmismamcorporation? 42
Corporatemsocialmresponsibility 44
Stakeholdermtheorymofmthemfirm 50
CorporatemCitizenshipm–mthemfirmmasmampolitical mactor 52
Summary 56
Additional mlearningmresources 57
References 58
Unitm3:mEvaluatingmBusinessmEthicsm–
mNormativemEthical mTheories 61
Introduction 61
Objectives 62
Rolemofmethicalmtheory 62
BradfordmMB 3
A
, StudymBook:mBusiness mEthics mandmSustainabili
ty Normativemethical mtheories:mNorthmAmericanmandmEuropeanmorigins
andmdifferences 63
Westernmmodernistmethicalmtheories 64
Alternativemperspectivesmonmethicalmtheories 67
Summary 70
Additional mlearningmresources 73
References 74
Unitm4:mMakingmDecisionsminmBusinessmEthicsm–
mDescriptivemEthical mTheories 75
Introduction 75
Objectives 76
Whatmismanmethicalmdecision? 76
Modelsmofmethicalmdecision-making 76
Individual minfluencesmonmethicalm decision-making 79
Situational minfluencesmonmdecision-making 83
Summary 88
Additional mlearningmresources 89
References 89
Unitm5:mManagingmBusinessmEthicsm–mToolsmandmTechniques
ofmBusinessmEthicsmManagement 93
Introduction 94
Objectives 94
Whatmismbusinessmethicsmmanagement? 95
Designingmandmimplementingmcodesmofmethics 95
Managingmstakeholdermrelations 100
Assessingmethicalmperformance 103
Organisingmformbusinessmethicsmmanagement 106
Summary 108
Additional mlearningmresources 110
References 110
Unitm6:mStakeholders:mShareholdersmandmEmployees 113
Introduction 113
Objectives 114
Shareholdersmasmstakeholders:munderstandingmcorporate
governance 114
Ethicalmissuesminmcorporatemgovernance 117
Shareholdersmandmglobalisation 120
Shareholdersmasmcitizensmofmthemcorporation 122
4 BradfordmMB
A