Summary methodology in Marketing and Strategy Research - $7.92   Add to cart

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Summary

Summary methodology in Marketing and Strategy Research

A complete summary of all content, examples and figures of the videoclips of V.Blazevic in the course Methodology in Marketing & Strategic Management. The subjects of this course are also usefull for the master thesis. The four areas in the course are: 1. Factor analysis 2. AN(C)OVA 3. Regression analysis 4. Partial Least Squares

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