Summary Compulsory Papers Experiment Research Given by Dr. Ing. N. van de Ven 2018-2019 SAVE A LOT OF TIME!
All necessary compulsory papers (summarized) from the course: experimental research given by Dr. Ing. N. van der Ven in 2018. - master Marketing management Tilburg University. Everything is summarized and important things are highlighted or mentioned. Written in English but some words are translated to Dutch. Extra notes: I recommend to read the full paper of Zettelmeyer et al. or check the lecture with this paper in it, because the summary is not completely sufficient. I also recommend the read the very short paper of Matz et al. because it's become more clear than only with this summary. Good luck!Last document update: 2 year ago