ID&T België – De
terugkeer van
een succesvol
bedrijf in een
succesvolle
markt
CONSULT
December 2016
© 2016 MSR Consulting, onderdeel van MSR International 1
,© 2016 MSR Consulting, onderdeel van MSR International 2
, 1. Inleiding ................................................................................................................................... 4
2. Tools and Framework ............................................................................................................... 6
2.1 Strategische positie ....................................................................................................................... 7
2.2 Interne analyse .............................................................................................................................. 7
2.3 Externe analyse ............................................................................................................................. 8
2.4 VRIO ............................................................................................................................................... 9
2.5 SWOT ........................................................................................................................................... 10
2.6 Confrontatiematrix ...................................................................................................................... 11
2.7 SAFe-model ................................................................................................................................. 11
3. Resultaten .............................................................................................................................. 13
3.1 Missie, visie en doelstelling ......................................................................................................... 14
3.2 Interne analyse (7s-model-analyse) ............................................................................................ 14
3.3 Externe analyse (DESTEP-analyse)............................................................................................... 16
3.4 SWOT-Analyse ............................................................................................................................. 22
3.5 VRIO-model ................................................................................................................................. 23
3.6 TOWS-matrix ............................................................................................................................... 25
3.7 SAFe-model ................................................................................................................................. 27
4. Conclusie ................................................................................................................................ 29
5. Aanbevelingen........................................................................................................................ 31
5.1 Aanbeveling één .......................................................................................................................... 32
5.2 Aanbeveling twee ........................................................................................................................ 32
5.3 Keuze aanbevelingen................................................................................................................... 32
6. Discussie ................................................................................................................................ 33
6.1 Betrouwbaarheid & validiteit ...................................................................................................... 34
6.2 Leisure branche ........................................................................................................................... 34
Geselecteerde publicaties ........................................................................................................... 35
Bronnen ..................................................................................................................................... 37
Figuren lijst ................................................................................................................................ 41
Bijlage één: Stakeholder mapping en analyse .............................................................................. 43
© 2016 MSR Consulting, onderdeel van MSR International 3
terugkeer van
een succesvol
bedrijf in een
succesvolle
markt
CONSULT
December 2016
© 2016 MSR Consulting, onderdeel van MSR International 1
,© 2016 MSR Consulting, onderdeel van MSR International 2
, 1. Inleiding ................................................................................................................................... 4
2. Tools and Framework ............................................................................................................... 6
2.1 Strategische positie ....................................................................................................................... 7
2.2 Interne analyse .............................................................................................................................. 7
2.3 Externe analyse ............................................................................................................................. 8
2.4 VRIO ............................................................................................................................................... 9
2.5 SWOT ........................................................................................................................................... 10
2.6 Confrontatiematrix ...................................................................................................................... 11
2.7 SAFe-model ................................................................................................................................. 11
3. Resultaten .............................................................................................................................. 13
3.1 Missie, visie en doelstelling ......................................................................................................... 14
3.2 Interne analyse (7s-model-analyse) ............................................................................................ 14
3.3 Externe analyse (DESTEP-analyse)............................................................................................... 16
3.4 SWOT-Analyse ............................................................................................................................. 22
3.5 VRIO-model ................................................................................................................................. 23
3.6 TOWS-matrix ............................................................................................................................... 25
3.7 SAFe-model ................................................................................................................................. 27
4. Conclusie ................................................................................................................................ 29
5. Aanbevelingen........................................................................................................................ 31
5.1 Aanbeveling één .......................................................................................................................... 32
5.2 Aanbeveling twee ........................................................................................................................ 32
5.3 Keuze aanbevelingen................................................................................................................... 32
6. Discussie ................................................................................................................................ 33
6.1 Betrouwbaarheid & validiteit ...................................................................................................... 34
6.2 Leisure branche ........................................................................................................................... 34
Geselecteerde publicaties ........................................................................................................... 35
Bronnen ..................................................................................................................................... 37
Figuren lijst ................................................................................................................................ 41
Bijlage één: Stakeholder mapping en analyse .............................................................................. 43
© 2016 MSR Consulting, onderdeel van MSR International 3
