COM3702:
MEDIA STUDIES
PORTFOLIO EXAMINATION
SEMESTER 1 - 2022
Adri-Ann Oosthuizen - 56308841
, Adri-Ann Oosthuizen
56308841
13 June 2022
13 June 2022
P a g e 1 | 22
, TABLE OF CONTENTS PAGE
1. INTRODUCTION 3
2. MEDIA POLICY AND REGULAITON 3
2.1.1 Emerging communications industry policy 3
2.1.2 Public service media policy 4
2.1.3 New communications policy 5
3. MEDIA MANAGEMENT 6
4. REPRESENTATION 8
4.1 REPRESENTATION DEFINED 8
4.1.1 Semiotics 8
4.1.2 Roland Barthes concept of myths 9
4.1.3 The notion of anchorage 10
4.2 MEDIA AND THE CONSTRUCTION OF IDENTITY 11
4.3 GENDER AND THE MEDIA 14
4.4 MEDIA AND ENVIRONMENT 16
4.5 MEDIA AND TERRORISM 18
5. CONCLUSION 20
6. SOURCES CONSULTED 21
7. SELF-ASSESSMENT AND SELF – REFLECTION 22
P a g e 2 | 22
MEDIA STUDIES
PORTFOLIO EXAMINATION
SEMESTER 1 - 2022
Adri-Ann Oosthuizen - 56308841
, Adri-Ann Oosthuizen
56308841
13 June 2022
13 June 2022
P a g e 1 | 22
, TABLE OF CONTENTS PAGE
1. INTRODUCTION 3
2. MEDIA POLICY AND REGULAITON 3
2.1.1 Emerging communications industry policy 3
2.1.2 Public service media policy 4
2.1.3 New communications policy 5
3. MEDIA MANAGEMENT 6
4. REPRESENTATION 8
4.1 REPRESENTATION DEFINED 8
4.1.1 Semiotics 8
4.1.2 Roland Barthes concept of myths 9
4.1.3 The notion of anchorage 10
4.2 MEDIA AND THE CONSTRUCTION OF IDENTITY 11
4.3 GENDER AND THE MEDIA 14
4.4 MEDIA AND ENVIRONMENT 16
4.5 MEDIA AND TERRORISM 18
5. CONCLUSION 20
6. SOURCES CONSULTED 21
7. SELF-ASSESSMENT AND SELF – REFLECTION 22
P a g e 2 | 22