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Summary Communication Classics Module 1-3

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Summary about news value (M1), perceived realism (M2) and two-step flow (M3). In English with explanations from lecturer (possibly in Dutch)

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Uploaded on
May 9, 2022
Number of pages
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Written in
2021/2022
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Communicatie
Klassiekers 2022




Naam Kayi Man

Studentnr Studentnummer
Klas Klas

Module Module 1 - 3
Docent Docent
Datum 2022

, Communicatie Klassiekers 2022
Kayi Man




Inhoudsopgave
1 M1 News values ...............................................................................................................3
1.1 News values in news .............................................................................................3
1.2 Why has news, news value? .................................................................................3
1.3 Human language, semantics, grammar ................................................................3
1.4 Total news value = sum news values (Galtung & Ruge 1965)..............................5
1.5 News values criterea revisited - Harcup & o’Neill (2017) ......................................5
1.6 RECAP – need to know.........................................................................................6
1.7 Article 1 - Compendium Communication Classics – Kleinnijenhuis 2019 .............7
1.8 Article 2 – The structure of foreign news – Galtung & Ruge 1965 (GR) .............10
1.9 Article 3 – What is news? – Harcup & o’Neil 2017 (HoN) ...................................10
2 M2 Perceived realism .....................................................................................................12
2.1 Mac Arthur Day Study - Lang & Lang (1953) ......................................................12
2.2 Invasion from Mars – Hadrey Cantril, 1940 .........................................................13
2.3 Reality news ........................................................................................................13
2.4 RECAP - Need to know .......................................................................................13
3 M3 Two-step flow ...........................................................................................................14
3.1 Master trends of mass society (end 18e century - reading on Canvas) ..............14
3.2 Hypodermic needle (Blumler, 1939) ....................................................................14
3.3 Office of Radio Research - Lazersfeld, important scholar ...................................15
3.4 Magic Bullet ????? – Lazarsfeld et al, 1944 .......................................................15
3.5 Opinion leaders ...................................................................................................16
3.6 Personal influence – Karz & Lazarsfeld, 1955 ....................................................16
3.7 Findings Decatur study........................................................................................16
3.8 Criticism of two-step flow (Bostian, 1970; Greenberg, 1964, 1976/77) ...............17
3.9 Two-step flow and opinion leaders (TODAY) ......................................................17
3.10 RECAP - need to know .......................................................................................17




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