Summary
Summary Marketing Strategy (Floor & van Raay)
Summary of the book Marketing Strategy Floor & van Raaij, sixth edition. You can use it well in the book and in preparation for your exam!
Last document update: 6 year ago
Also available in bundle (1)
Marketing bundel
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3 items
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1. Summary - Samenvatting (marktanalyse) strategische- en operationele marketingplanning
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2. Summary - Samenvatting marketingcommunicatiestrategie (floor & van raaij)
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3. Summary - Samenvatting (marketing) grondslagen van de marketing
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