1
Visual Communication Final Exam
Questions and Answers (100% Correct
Answers) Already Graded A+
font Ans: a complete set of type of one size and
face
three characteristics of font Ans: typeface
© 2025 Assignment
(shape of letters)
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style (attributes)
Expert
size (height
Gutenberg never included a printer's mark in the
bible, he included ____________ instead Ans:
Johannes Fust
Diamond Sutra Ans: oldest known printed book
textur Ans: original typeface used by Gutenberg
for his press
Printed press Ans: signaled the end of the dark
ages and the beginning of the Renaissance
ideographs Ans: pictures that stand for abstract
ideas
, 2
pictographs Ans: pictures that stand for objects
Sumerians Ans: first people to develop an
organized system of writing
Cuneiform Ans: wedge-shaped writing
instrument
Ancient Egyptian hieroglyphic writing is divided
© 2025 Assignment
into two forms: Ans: hieratic (official
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documents)
Expert
demotic (quick notes, unofficial letters)
Phoenicians were the first to develop: Ans: the
alphabet
kerning Ans: space between individual letters
tracking Ans: adjusting the spacing throughout
the entire word
leading Ans: space between lines of type
rivers Ans: lines of white created in paragraphs
orphan Ans: A lone sentence at the bottom of a
body of text
, 3
widow Ans: a lone word at the bottom of a body
of text
Saul Bass Ans: before the title designs of Saul
Bass, movie title sequences and advertisements
were seldom linked.
His revolutionary style utilized the opening
credits of a movie as a platform to reflect the
© 2025 Assignment
narrative of the film
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Personal perspective of graphic design Ans: the
Expert
designer is responsible for placing all word and
image elements
design is "thinking made visible"
Pre-gutenberg (5 eras of graphic design) Ans:
1550 BC to 50 BC
Egyptians were the first to create illustrated
manuscripts (the Book of the Dead)
-consisted of a number of magic spells intended
to assists a dead person's journey through the
Duat or underworld)
Visual Communication Final Exam
Questions and Answers (100% Correct
Answers) Already Graded A+
font Ans: a complete set of type of one size and
face
three characteristics of font Ans: typeface
© 2025 Assignment
(shape of letters)
Guru01 - Stuvia
style (attributes)
Expert
size (height
Gutenberg never included a printer's mark in the
bible, he included ____________ instead Ans:
Johannes Fust
Diamond Sutra Ans: oldest known printed book
textur Ans: original typeface used by Gutenberg
for his press
Printed press Ans: signaled the end of the dark
ages and the beginning of the Renaissance
ideographs Ans: pictures that stand for abstract
ideas
, 2
pictographs Ans: pictures that stand for objects
Sumerians Ans: first people to develop an
organized system of writing
Cuneiform Ans: wedge-shaped writing
instrument
Ancient Egyptian hieroglyphic writing is divided
© 2025 Assignment
into two forms: Ans: hieratic (official
Guru01 - Stuvia
documents)
Expert
demotic (quick notes, unofficial letters)
Phoenicians were the first to develop: Ans: the
alphabet
kerning Ans: space between individual letters
tracking Ans: adjusting the spacing throughout
the entire word
leading Ans: space between lines of type
rivers Ans: lines of white created in paragraphs
orphan Ans: A lone sentence at the bottom of a
body of text
, 3
widow Ans: a lone word at the bottom of a body
of text
Saul Bass Ans: before the title designs of Saul
Bass, movie title sequences and advertisements
were seldom linked.
His revolutionary style utilized the opening
credits of a movie as a platform to reflect the
© 2025 Assignment
narrative of the film
Guru01 - Stuvia
Personal perspective of graphic design Ans: the
Expert
designer is responsible for placing all word and
image elements
design is "thinking made visible"
Pre-gutenberg (5 eras of graphic design) Ans:
1550 BC to 50 BC
Egyptians were the first to create illustrated
manuscripts (the Book of the Dead)
-consisted of a number of magic spells intended
to assists a dead person's journey through the
Duat or underworld)
