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Strategic Customer Management
Adrian Payne, Pennie Frow - ISBN: 9781107649224
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On this page you find summaries, notes, study guides and many more for the textbook Strategic Customer Management, written by Adrian Payne & Pennie Frow. The summaries are written by students themselves, which gives you the best possible insight into what is important to study about this book. Subjects like relationship marketing, ou, customer management, crm & bedrijfskunde will be dealt with.
Popular summaries Strategic Customer Management Notes

Summary of Strategic Customer Management (Payne and Frow) of the following chapters: 1-5, 8 and 10. 

Textbook chapters stated in OU, relatiemarketing in het internet tijdperk
- Summary
- • 31 pages •
Summary of Strategic Customer Management (Payne and Frow) of the following chapters: 1-5, 8 and 10. 

Textbook chapters stated in OU, relatiemarketing in het internet tijdperk
Latest notes & summaries Strategic Customer Management Notes

Summary of Strategic Customer Management (Payne and Frow) of the following chapters: 1-5, 8 and 10. 

Textbook chapters stated in OU, relatiemarketing in het internet tijdperk
- Summary
- • 31 pages •
Summary of Strategic Customer Management (Payne and Frow) of the following chapters: 1-5, 8 and 10. 

Textbook chapters stated in OU, relatiemarketing in het internet tijdperk