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Strategic Customer Management

Adrian Payne, Pennie Frow - ISBN: 9781107649224

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On this page you find summaries, notes, study guides and many more for the textbook Strategic Customer Management, written by Adrian Payne & Pennie Frow. The summaries are written by students themselves, which gives you the best possible insight into what is important to study about this book. Subjects like relationship marketing, ou, customer management, crm & bedrijfskunde will be dealt with.

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