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Foundations of Marketing notes (1st edition)
John Fahy, David Jobber - ISBN: 9780077137014
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View all 10 notes for Foundations of Marketing, written by John Fahy, David Jobber. All Foundations of Marketing notes, flashcards, summaries and study guides are written by your fellow students or tutors. Get yourself a Foundations of Marketing summary or other study material that matches your study style perfectly, and studying will be a breeze.
Best selling Foundations of Marketing notes
- Summary
- • 54 pages •
Summary of the book and lecture slides combined.

Book: Foundations of Marketing by Fahy and Jobber, fifth edition
Lecture slides: Course 1ZEUA0 New Product Marketing
- Summary
- • 67 pages •
Summary of the book and lecture slides combined.

Book: Foundations of Marketing by Fahy and Jobber, fifth edition
Lecture slides: Course 1ZEUA0 New Product Marketing
Samenvatting van het hele boek, Foundations of Marketing. Aan het einde van de samenvatting staat een lijst met belangrijke woorden en waar ze in de samenvatting staan. De pagina nummers laten zien waar in het boek je de info kan terug vinden.
- Summary
- • 67 pages •
Samenvatting van het hele boek, Foundations of Marketing. Aan het einde van de samenvatting staat een lijst met belangrijke woorden en waar ze in de samenvatting staan. De pagina nummers laten zien waar in het boek je de info kan terug vinden.
This is a complete summary of all chapters of the book Foundations of Marketing.
- Summary
- • 74 pages •
This is a complete summary of all chapters of the book Foundations of Marketing.
This document contains exam questions for the marketing course. All the questions are multiple choice questions and the correct answers are given on the last page.
- Exam (elaborations)
- • 7 pages •
This document contains exam questions for the marketing course. All the questions are multiple choice questions and the correct answers are given on the last page.
Summary for USE new product marketing
- Summary
- • 36 pages •
Summary for USE new product marketing
This is a summary of the lectures given in the course 'Marketing' during the academic year 2019/2020. Additionally, the chapters from the corresponding book (Foundations of Marketing by John Fahy and David Jobber) are summarized.
- Summary
- • 33 pages •
This is a summary of the lectures given in the course 'Marketing' during the academic year 2019/2020. Additionally, the chapters from the corresponding book (Foundations of Marketing by John Fahy and David Jobber) are summarized.
Extensive summary of the basic marketing concepts, including SWOT analyses, marketing mix (the 4 P's), consumer behaviour, market research, and product life cycle.
- Summary
- • 57 pages •
Extensive summary of the basic marketing concepts, including SWOT analyses, marketing mix (the 4 P's), consumer behaviour, market research, and product life cycle.
Summary foundations of marketing; New Product Marketing.
- Summary
- • 28 pages •
Summary foundations of marketing; New Product Marketing.
This summary provides, the basics for (global)marketing, and in relation to strategy
- Summary
- • 26 pages •
This summary provides, the basics for (global)marketing, and in relation to strategy
Do you have documents that match this book? Sell them and earn money with your knowledge!
Newest Foundations of Marketing summaries
- Summary
- • 54 pages •
Summary of the book and lecture slides combined.

Book: Foundations of Marketing by Fahy and Jobber, fifth edition
Lecture slides: Course 1ZEUA0 New Product Marketing
- Summary
- • 67 pages •
Summary of the book and lecture slides combined.

Book: Foundations of Marketing by Fahy and Jobber, fifth edition
Lecture slides: Course 1ZEUA0 New Product Marketing
Samenvatting van het hele boek, Foundations of Marketing. Aan het einde van de samenvatting staat een lijst met belangrijke woorden en waar ze in de samenvatting staan. De pagina nummers laten zien waar in het boek je de info kan terug vinden.
- Summary
- • 67 pages •
Samenvatting van het hele boek, Foundations of Marketing. Aan het einde van de samenvatting staat een lijst met belangrijke woorden en waar ze in de samenvatting staan. De pagina nummers laten zien waar in het boek je de info kan terug vinden.
This is a complete summary of all chapters of the book Foundations of Marketing.
- Summary
- • 74 pages •
This is a complete summary of all chapters of the book Foundations of Marketing.
This document contains exam questions for the marketing course. All the questions are multiple choice questions and the correct answers are given on the last page.
- Exam (elaborations)
- • 7 pages •
This document contains exam questions for the marketing course. All the questions are multiple choice questions and the correct answers are given on the last page.
Summary for USE new product marketing
- Summary
- • 36 pages •
Summary for USE new product marketing
This is a summary of the lectures given in the course 'Marketing' during the academic year 2019/2020. Additionally, the chapters from the corresponding book (Foundations of Marketing by John Fahy and David Jobber) are summarized.
- Summary
- • 33 pages •
This is a summary of the lectures given in the course 'Marketing' during the academic year 2019/2020. Additionally, the chapters from the corresponding book (Foundations of Marketing by John Fahy and David Jobber) are summarized.
Extensive summary of the basic marketing concepts, including SWOT analyses, marketing mix (the 4 P's), consumer behaviour, market research, and product life cycle.
- Summary
- • 57 pages •
Extensive summary of the basic marketing concepts, including SWOT analyses, marketing mix (the 4 P's), consumer behaviour, market research, and product life cycle.
Summary foundations of marketing; New Product Marketing.
- Summary
- • 28 pages •
Summary foundations of marketing; New Product Marketing.
This summary provides, the basics for (global)marketing, and in relation to strategy
- Summary
- • 26 pages •
This summary provides, the basics for (global)marketing, and in relation to strategy
Do you have documents that match this book? Sell them and earn money with your knowledge!
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