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Essentials of Global Marketing
Svend Hollensen - ISBN: 9780273756545
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On this page you find summaries, notes, study guides and many more for the textbook Essentials of Global Marketing, written by Svend Hollensen. The summaries are written by students themselves, which gives you the best possible insight into what is important to study about this book. Subjects like Marketing, Essentials of global marketing, Svend Hollensen, marketing, Internationale marketing, Hogeschool inholland, IBMS & International will be dealt with.
Popular summaries Essentials of Global Marketing Notes
Samenvatting: Essentials of global marketing, hele boek. Voor tentamen internationale marketing
- Summary
- • 46 pages •
Samenvatting: Essentials of global marketing, hele boek. Voor tentamen internationale marketing
Complete detailed summary including figures and tables. There was a lot of work in this summary hence a slightly higher price. But then you have like a good summary. Good luck!
- Summary
- • 72 pages •
Complete detailed summary including figures and tables. There was a lot of work in this summary hence a slightly higher price. But then you have like a good summary. Good luck!
The entire book of Svend Hollensen in PDF. Essentials of Global Marketing offers a concise and manageable approach to the subject. The accessible structure takes the reader through the entire international marketing planning process, and fundamental concepts are illuminated by examples from a wide range of companies, small and large, from around the world.
- Other
- • 529 pages •
The entire book of Svend Hollensen in PDF. Essentials of Global Marketing offers a concise and manageable approach to the subject. The accessible structure takes the reader through the entire international marketing planning process, and fundamental concepts are illuminated by examples from a wide range of companies, small and large, from around the world.
This document contains a summary of chapter 1/11 of the book "Essentials of Global Marketing" by Svend Hollensen.
- Summary
- • 25 pages •
This document contains a summary of chapter 1/11 of the book "Essentials of Global Marketing" by Svend Hollensen.
Big summary of chapters 1-9 plus 11 and 12 Large summary of chapters 1-9 plus 11 and 12
- Summary
- • 79 pages •
Big summary of chapters 1-9 plus 11 and 12 Large summary of chapters 1-9 plus 11 and 12
Samenvatting van Essentails of global marketing second edition
- Summary
- • 46 pages •
Samenvatting van Essentails of global marketing second edition
Include Chapter 1- 14, exc. 10 & 13. No information left out, which makes it an extensive document, but without all the 'fluff' from the original book. Primarily based on Svend Hollensen’s Essentials of Global Marketing book (2008), slides from the Strategic International Management lectures provided by J.L.G. Engbers and existing student summaries of past years.
- Summary
- • 117 pages •
Include Chapter 1- 14, exc. 10 & 13. No information left out, which makes it an extensive document, but without all the 'fluff' from the original book. Primarily based on Svend Hollensen’s Essentials of Global Marketing book (2008), slides from the Strategic International Management lectures provided by J.L.G. Engbers and existing student summaries of past years.
English summary International Marketing (The Essentials of Global Marketing) Chapters: 1 2 3.1 and 3.2 4.1 to 4.4 5.1 to 5.3 6.1 to 6.3 7 8 9 10.1 to 10.5
- Summary
- • 36 pages •
English summary International Marketing (The Essentials of Global Marketing) Chapters: 1 2 3.1 and 3.2 4.1 to 4.4 5.1 to 5.3 6.1 to 6.3 7 8 9 10.1 to 10.5
Practical exam Marketing 2 Essentials of Global Marketing, ISBN: 6545
- Exam (elaborations)
- • 20 pages •
Practical exam Marketing 2 Essentials of Global Marketing, ISBN: 6545
Latest notes & summaries Essentials of Global Marketing Notes
Samenvatting: Essentials of global marketing, hele boek. Voor tentamen internationale marketing
- Summary
- • 46 pages •
Samenvatting: Essentials of global marketing, hele boek. Voor tentamen internationale marketing
Complete detailed summary including figures and tables. There was a lot of work in this summary hence a slightly higher price. But then you have like a good summary. Good luck!
- Summary
- • 72 pages •
Complete detailed summary including figures and tables. There was a lot of work in this summary hence a slightly higher price. But then you have like a good summary. Good luck!
The entire book of Svend Hollensen in PDF. Essentials of Global Marketing offers a concise and manageable approach to the subject. The accessible structure takes the reader through the entire international marketing planning process, and fundamental concepts are illuminated by examples from a wide range of companies, small and large, from around the world.
- Other
- • 529 pages •
The entire book of Svend Hollensen in PDF. Essentials of Global Marketing offers a concise and manageable approach to the subject. The accessible structure takes the reader through the entire international marketing planning process, and fundamental concepts are illuminated by examples from a wide range of companies, small and large, from around the world.
This document contains a summary of chapter 1/11 of the book "Essentials of Global Marketing" by Svend Hollensen.
- Summary
- • 25 pages •
This document contains a summary of chapter 1/11 of the book "Essentials of Global Marketing" by Svend Hollensen.
Big summary of chapters 1-9 plus 11 and 12 Large summary of chapters 1-9 plus 11 and 12
- Summary
- • 79 pages •
Big summary of chapters 1-9 plus 11 and 12 Large summary of chapters 1-9 plus 11 and 12
Samenvatting van Essentails of global marketing second edition
- Summary
- • 46 pages •
Samenvatting van Essentails of global marketing second edition
Include Chapter 1- 14, exc. 10 & 13. No information left out, which makes it an extensive document, but without all the 'fluff' from the original book. Primarily based on Svend Hollensen’s Essentials of Global Marketing book (2008), slides from the Strategic International Management lectures provided by J.L.G. Engbers and existing student summaries of past years.
- Summary
- • 117 pages •
Include Chapter 1- 14, exc. 10 & 13. No information left out, which makes it an extensive document, but without all the 'fluff' from the original book. Primarily based on Svend Hollensen’s Essentials of Global Marketing book (2008), slides from the Strategic International Management lectures provided by J.L.G. Engbers and existing student summaries of past years.
English summary International Marketing (The Essentials of Global Marketing) Chapters: 1 2 3.1 and 3.2 4.1 to 4.4 5.1 to 5.3 6.1 to 6.3 7 8 9 10.1 to 10.5
- Summary
- • 36 pages •
English summary International Marketing (The Essentials of Global Marketing) Chapters: 1 2 3.1 and 3.2 4.1 to 4.4 5.1 to 5.3 6.1 to 6.3 7 8 9 10.1 to 10.5
Practical exam Marketing 2 Essentials of Global Marketing, ISBN: 6545
- Exam (elaborations)
- • 20 pages •
Practical exam Marketing 2 Essentials of Global Marketing, ISBN: 6545
