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Social Media Marketing notes

Tracy L. Tuten, Michael R. Solomon - ISBN: 9781526423870

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View all 6 notes for Social Media Marketing, written by Tracy L. Tuten, Michael R. Solomon. All Social Media Marketing notes, flashcards, summaries and study guides are written by your fellow students or tutors. Get yourself a Social Media Marketing summary or other study material that matches your study style perfectly, and studying will be a breeze.

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Samenvatting Social Media Marketing (Tracy L. Tuten & Michael R. Solomon)
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Summary of the Chapters 1, 2, 3, 6, 8, 10, and 11 from the handbook 'Social Media Marketing' from Tuten & Solomon. These chapters where required readings for the Social Media Marketing course of the master Communication and Information Sciences.

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Summary about all topics discussed during the lectures, mock exam questions with the answers. - Horizontal revolution - Social media zones - Purchase process - Strategic planning - Social media marketing plan - Common impulses social network - Market segmentation - Digital communities - Social Networking Sites - Content value ladder - Social publishing (SEO and SMO) - Social entertainment - Social commerce - Heuristics - Sentiment analysis - Social media metrics

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Samenvatting Social Media Marketing (Tracy L. Tuten & Michael R. Solomon)
(5)
$7.76
29x  sold

Zeer uitgebreide samenvatting van het boek Social Media Marketing (Tracy L. Tuten & Michael R. Solomon). Hoofdstukken 1, 2, 3, 6, 8, 10, 11.

i See more info x
  • Summary
  •  • 40 pages • 
  • by StuviAB • 
  • uploaded  07-06-2018
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i x
document-image
Summary book Social Media Marketing (Tuten & Solomon)
(2)
$5.54
8x  sold

Summary of the Chapters 1, 2, 3, 6, 8, 10, and 11 from the handbook 'Social Media Marketing' from Tuten & Solomon. These chapters where required readings for the Social Media Marketing course of the master Communication and Information Sciences.

i See more info x
  • Summary
  •  • 27 pages • 
  • by GitteHoeijmakers • 
  • uploaded  16-10-2018
Quick View
i x
document-image
Social Media Strategy summary + questions
(1)
$6.09
2x  sold

Summary about all topics discussed during the lectures, mock exam questions with the answers. - Horizontal revolution - Social media zones - Purchase process - Strategic planning - Social media marketing plan - Common impulses social network - Market segmentation - Digital communities - Social Networking Sites - Content value ladder - Social publishing (SEO and SMO) - Social entertainment - Social commerce - Heuristics - Sentiment analysis - Social media metrics

i See more info x
  • Summary
  •  • 18 pages • 
  • by xnikkiiixo • 
  • uploaded  13-08-2019
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i x

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